What Developments Will Set the Course of Change within the Automotive Business for 2022 – Grape Up
The flip of the yr is an ideal time for summaries, planning future actions, and market analysis. It’s no totally different within the automotive trade, which is topic to dynamic modifications. Their route is clearly decided by software program improvement. Evidently within the subsequent few years this will probably be a vital competence of every car producer. Possibly equally as essential as producing the engine!
If you happen to hearken to CARIAD, Stellantis, Tesla, Audi, and others, you’ll be taught that each considered one of these firms believes that the way forward for the automotive trade is software-centric. Because the identify says, if you wish to obtain that, you must discover ways to construct software program and this can be a bumpy street for many of the OEM’s. The right way to align a legacy, waterfall method of constructing vehicles with the lean, agile software program improvement paradigms, or trendy, disruptive cloud and AI applied sciences? CARIAD already appears to know, Stellantis says they’ve a plan, Porsche is at full velocity, and Tesla was born that approach. Thrilling occasions. And it’ll solely get extra attention-grabbing!
Buzzword of the yr: OTA or EV? Each!
If you’re a automobile geek and digitalization fan, you in all probability know what have been the most popular automobile premieres in 2021. However are you aware what all these vehicles have in frequent?
- Audi e-Tron GT
- Ford Mustang Mach-E
- Mercedes EQS
- BMW iX
- Rivian R1T
- Lucid Air
All of them are electrical – as a result of electrical energy is right here to remain! They’re all smartphones on wheels as a result of software program is the brand new V8! And all of them benefit from the most popular pattern in connectivity: OTA (over-the-air updates), which implies the potential of including new options by way of updates with out visiting the dealership. Straight from the cloud. It, on the identical time, builds a freeway for the creation of latest income streams and a very new degree of buyer care supplied by car producers.
It means all of the predictions and all of the traits we now have seen in recent times are right here to remain, however now all OEMs are on board, and the traits will play a way more important position.
Let’s check out people who we predict are price highlighting because the automotive traits for 2022 and above.
What ought to we search for subsequent yr and above?

Change 1: Electrification is gaining energy
There is no such thing as a escape from electrical energy – primarily because of the challenges dealing with zero emissions. All knowledge point out that 2021 will find yourself because the yr with the very best gross sales of those automobiles (EV and PHEV mixed), reaching 6.4 million items worldwide [EV Volumes]. This may be a 98% improve in comparison with the earlier yr. It’s doubtless that the EV sector will face modifications within the subsequent 10 years, akin to what occurred within the inner combustion engine automobiles in the course of the first 100 years of improvement!
What influences (and can proceed to affect) the rising client curiosity in electrics? There are quite a few components. Let’s record essentially the most important ones.
The unfold of different EVs
City scooters, bicycles, and electrical mopeds are not a shock and are more and more changing into the dominant mode of transport in congested metropolis facilities. With the unfold of the shared mobility pattern, which makes it simple to hire out automobiles for a versatile time frame, shoppers are gaining confidence in them and start to note the benefits of this answer, which is mirrored of their future buying choices with regards to new vehicles.
New laws on EVs
The UK, France, Norway, and Germany are implementing legal guidelines to ban the sale of latest petrol vehicles by 2025. California needs to succeed in this aim in 2035 and exchange its complete fleet of diesel buses with electrical ones as early as 2029. Modifications in laws inevitably set off modifications in car manufacturing and have an effect on different sectors. As an illustration, the development trade, which will probably be obliged to equip buildings with sockets and {an electrical} grid that may enable the charging of electrics in their very own houses, which is already executed within the USA.
Elevated vary of EV
The vary of electrical automobiles has at all times been a problem in comparison with petrol automobiles. The issue was not simply the brief lifetime of the battery itself, but additionally the restricted community of accessible chargers. With the event of latest applied sciences for extracting minerals crucial for making batteries and methods of energy storage, these components will step by step turn into marginalized.
- Tesla declares it’s phasing out using cobalt in its batteries to provide a $25,000 electrical car in three years – though it’s already main the best way in new automobile gross sales in Europe.

- Lilac Options, an organization supported by Invoice Gates’ Breakthrough Vitality Ventures, is implementing expertise that permits lithium to be extracted with out draining groundwater.
- Options to lithium-ion battery expertise are rising, such because the solid-state batteries being developed by Toyota.
- There are additionally rising claims that it’s not batteries however supercapacitors that may energy electrical automobiles. As a substitute of storing power in chemical type, like a battery, they maintain it in an electrical area. This makes them extra sturdy and ensures an extended life cycle.
- In 2019, there have been 175,000 public EV chargers in Europe. By 2025, it’s estimated that this quantity will attain 1.3 million, and in 2030 it can already be 2.9 million [ EV volumes]. With the event of linked automobile expertise, this may allow extra charging factors to be discovered effectively and with out problem, and can considerably lengthen the potential of a seamless journey.
Change 2: Seamless connectivity and on-board companies
OK, 5G is the factor! In China all their largest cities have already got 5G protection, now the USA and Europe should and can observe. 5G takes web connectivity to a different degree. That is and will probably be an entire game-changer in a number of areas:
- V2X for constructing a mesh of linked automobiles, street infrastructure and third celebration units.
- Autonomous driving functions with hybrid cloud and edge methods, requiring very low latency.
- Actual-time telematics for monitoring the standing and site of automobiles virtually in real-time, which can make driving safer and extra snug, save time, cut back car working prices or enable the acquisition of an insurance coverage coverage tailor-made to the driving force’s driving fashion.
You may learn extra on this matter right here and right here.
Change 3: Higher UX/UI options and use of augmented actuality
Cockpits of recent automobiles are stuffed with screens. Pushing all controls, buttons, and knobs to touchscreens decreases manufacturing prices and makes the car look extra premium. On the identical time, prospects report that the car interfaces are more and more tougher to function. Additionally, the previous, gradual, or stuttering infotainment makes the entire look & really feel of the car worse.
This forces producers to place extra effort into the UI/UX design, in addition to bettering different, safer methods to work together with automobiles. An incredible instance of this are options already acquainted to shoppers in different market sectors – voice assistants and gesture recognition, in addition to essentially the most creating expertise on this area, i.e. augmented actuality.
The latter is more and more utilized in automobiles within the type of a Heads-Up Show on the windshield. The next functions may be listed within the automobiles coming into the market:
- Clever Terrain Mapping – which assists the driving force while driving by displaying instructions, a street map and details about upcoming landmarks.
- Automated Parking Help – which, via extra strains and indicators on the digital camera, could make parking or tough maneuvers simpler.
- Augmented Advertising and marketing – combining AG with gross sales and leisure – not solely within the type of affords displayed on the windshield, but additionally in the midst of promoting automobiles and promoting them, when you’ll be able to really feel the driving expertise with out having direct contact with the car.
- Intuitive Highway Security – warning of harmful driving, pedestrians in lanes, or drivers drifting into the opposite lane.
You may learn extra on this matter right here
Change 4: Elevated give attention to cybersecurity and knowledge privateness
The linked automobile operates in a V2X ecosystem consisting of knowledge networks, street infrastructure, different automobiles, and third-party functions. In such an atmosphere, the risk degree of cyberattacks is at a really excessive degree. Therefore, within the coming years, these concerned within the automotive trade should make the utmost efforts to guard not solely shoppers’ delicate knowledge but additionally their lives and well being.
That cyber assaults will happen is greater than sure. The trade’s job is to adapt present expertise and rules in order that potential threats are minimized on the level a car leaves the manufacturing unit.
Cyber safety ought to be on the coronary heart of each SVD car leaving the manufacturing unit. Particularly since we’re not simply speaking concerning the sensors that will probably be programmed however complete manufacturing chains, which may additionally turn into potential targets for assault.
In an effort to forestall such actions, as of 2018, greater than 80 organizations from all over the world, have created the ISO/SAE 21434: “Highway automobiles – Cybersecurity engineering” normal, which encompasses a set of tips for securing car design, manufacturing, upkeep and decommissioning processes. These tips outline cybersecurity processes for various phases of auto improvement, particularly:
- addressing and mitigating course of vulnerabilities;
- figuring out unsecured ECU (engine management unit) connection protocols;
- and unsecure aftermarket services.
The software program trade, nonetheless, which provides software program to OEMs, should be ready for the European Fee’s rules on AI-related guidelines. The rules are anticipated to cowl:
- the potential dangers that synthetic intelligence functions can create;
- necessities for AI methods for high-risk functions;
- particular duties of synthetic intelligence customers and high-risk software suppliers;
- proposals for compliance analysis earlier than advertising and marketing the AI system;
- governance construction for AI functions at European and nationwide degree.
Within the interim interval, the regulation could also be efficient within the second half of 2022. The second half of 2024 is the earliest interval of software of the regulation to AI software operators.
Change 5: Increasing software program improvement capabilities
The transition from a car firm to an organization coping with software program on 4 wheels is a fancy and difficult course of. Such a transformation inevitably awaits all automotive firms within the coming years. It’s price noting just a few components which can be important to the success of this endeavor.
- Corporations must construct their inner software program improvement constructions, turn into engaging employers for software program engineers and achieve nice partnerships within the software program improvement world.
- Elevated give attention to dependable web connectivity for all produced automobiles, in addition to cloud linked automobile methods.
- Work on regulatory compliance when it comes to GDPR, knowledge collected from automobiles and cybersecurity.
- Fixed progress of software program improvement groups and departments, in addition to new partnerships concerning software program, cloud and AI.
Change – the one sure factor within the automotive trade
Modifications associated to the discount of CO2, the event of the Web of Issues, or automation will have an effect on most industries within the coming years. Nonetheless, the automotive sector, the place technological, social, ecological, and client traits meet, could turn into a litmus check for the upcoming developments.
Simply as new applied sciences took the telecommunications or good constructing trade by storm just a few years in the past, they may now start to alter the best way we use automobiles. Can we set a date after we can say with a excessive diploma of certainty: this yr would be the yr of the linked automobile? Unlikely.
Simply because the advertising and marketing specs failed, who claimed every year: that this yr will certainly be the yr of cell.
These modifications develop exponentially, remaining unnoticed for a very long time, however immediately we understand that they’re already with us. We dwell in a world the place they’ve already turn into commonplace and everybody advantages from them. Corporations working on the intersection of the automotive trade shouldn’t let this second slip by. There comes a time when the automobile will turn into our second cellphone.
Do you want assist from a crew of consultants in cloud computing and AI options? Would you want to speak to consultants specializing in software program implementations within the automotive trade? The Grape Up crew is at your disposal.
